William FitzDavis is a UK-qualified Incentives lawyer in Goodwin’s London office. He focuses on advising high-growth companies, investors, and management teams on the design, implementation, and operation of equity incentive arrangements. He has experience advising on both standalone incentive matters and those arising in the context of corporate transactions, including M&A and private equity-backed deals.
William regularly advises on EMI schemes, CSOPs, growth shares, unapproved options, and bespoke management equity remuneration structures. He has particular expertise in navigating the practical and commercial complexities of granting options in a cross-border setting, including advising US-headquartered companies on UK-specific tax and compliance risks.
William has worked across the technology, life sciences, and financial services sectors, often acting as a strategic adviser to founders, boards, and people teams on structuring equity incentives to support hiring and retention objectives at scale.
Areas of Practice
Professional Activities
Credentials
Education
LPC
University of Law
MSc
University of Law
LLB
University of Exeter
Admissions
Bars
- England and Wales