Lauren Piccolo-Ingram will be a panelist at the Legal Marketing Association’s 2017 Annual Conference. Her panel will address developing a “MBA Mindset”. The typical legal marketing department brings together a wide range of professionals, from J.D.s to designers, event planners to web masters…and MBAs. What can MBAs bring to the business development table to enhance your department and help it flourish? Join business leaders as they guide you through the business insight and acumen that seasoned professionals with cross-industry experience can bring. Gain pragmatic lessons learned from business school and explore how they apply to business development professionals. The speakers will give TED Talks on strategy, marketing tools and metrics to enable you to help your firm and lawyers achieve desired results.
For more information, please visit the event website.