Press Release
October 4, 2005

Sports Loyalty Systems Catches $5M Series A Funding

BOSTON, Oct. 4, 2005 – Sports Loyalty Systems Inc., a provider of customer loyalty services for Major League Baseball franchises, has received $5 million in Series A funding.  IDG Ventures Boston co-led the investment with holding company LBO Enterprise.

William Schnoor, partner at Goodwin Procter LLP, represented IDG in this matter.