Jesse Cheng

Jesse Cheng

Jesse Cheng
Silicon Valley
+1 650 752 3242

Jesse Cheng’s practice is focused on patent, trade secret, trademark, and contract cases involving complex technologies. Throughout his career, Jesse has handled cases covering a wide range of products, such as smart phones, digital televisions, networking and communications hardware, solid-state storage arrays, EDA technology, FPGAs, graphics processors, memory devices, image processing and compression algorithms, web-based software, automated surveillance, self-driving cars, and ultra-short pulse lasers. Jesse has also worked on internet-related cases involving issues such as cybersquatting, trademark infringement and unfair competition, and represented clients in patent office proceedings including inter partes reviews (IPR).


Jesse's recent work includes:

  • Representing a leading content and video streaming company in a case involving unfair competition and the legality of fixed-term employment contracts under California law
  • Defending leading providers of microcontrollers, FPGAs, and memory chips in multiple patent cases
  • Defending the world’s largest provider of electronic design automation (EDA) tools in a multi-patent dispute over FGPA-based hardware emulators used for verifying chip designs. Jesse was responsible for developing and implementing non-infringement and invalidity strategy for four asserted patents, all of which were decided favorably at summary judgment. The case settled following appeal
  • Representing a leading provider of enterprise storage arrays in a competitor case involving solid state storage. The case was decided favorably at trial with an award of more than $14 million in damages. Separately, Jesse also represented the same company in two cases involving its authentication products. Both cases were terminated favorably after claim construction and summary judgment of non-infringement
  • Representing a provider of ceramic medical implants in a trademark case over the color pink. Jesse’s team successfully argued that the pink color was a natural result of a functional attribute, and thus could not serve as a valid trade dress. The case has been appealed on other grounds
  • Representing a biotechnology and pharmaceutical company in a case before the Business Litigation Section of Massachusetts State Court. The client alleged breach of contract, unfair competition, and misappropriation of trade secrets relating to a partner/competitor’s unauthorized use and patenting of its lipid nanoparticles for delivering RNA. The case settled favorably one week before trial
  • Defending a leading technology company before the International Trade Commission in a multi-patent case over image compression technology used in the company’s laptops and mobile devices. Jesse leveraged his prior work in image processing to develop and implement successful strategies for non-infringement, invalidity, license, and exhaustion. After a hearing and briefing, the full Commission determined there was no violation by our client

Professional Experience

During law school, Jesse was a law clerk for Fair Isaac, Corp., where he focused on software licensing and international data privacy compliance issues. Before law school, Jesse was a researcher at UC San Diego’s Computer Vision and Robotics Research Laboratory and related Laboratory for Intelligent and Safe Automobiles, where he studied video processing and AI techniques for use in smart cars, smart rooms, and automated surveillance.

Professional Activities

  • Board of Directors and Executive Committee, Windmill School, Portola Valley, CA.




University of Minnesota Law School


University of California, San Diego


U.S. District Court of Minnesota, Hon. Franklin L. Noel, Magistrate Judge



  • California


  • U.S. District Court for the Northern District of California
  • U.S. District Court for the Central District of California
  • U.S. District Court for the Eastern District of Texas
  • U.S. Court of Appeals for the Federal Circuit