Events

Vilna Shul: Fireside Chat with David Edelman

September 8, 2011
The Vilna Shul Boston Center for Jewish Culture , Boston, Massachusetts

Summary

This event is part of a speaker series hosted by the Vilna Shul Center for Jewish Culture.  The series targets the Boston-area technology community of investors and entrepreneurs and features panel discussions covering a range of industry hot topics. This month's event, a Fireside Chat with Daivd Edelman, will discuss his HBR article “Branding in the Digital Age: You’re Spending Your Money in All the Wrong Places,” which addresses the new B2C purchasing cycle, viral marketing and the changes organizations are facing as they bring digital marketing into the heart of their operations. Goodwin Procter is a sponsor of the series.