Press Release
January 12, 2026

Goodwin Guides TA in Strategic Partnership with PureSpectrum to Accelerate Next Phase of Growth

The Private Equity team advised TA Associates (“TA”) on a strategic partnership with PureSpectrum, a leading information services network serving the insights and market research community. The partnership marks an important milestone in PureSpectrum’s 10-year growth journey and will support the Company as it continues to accelerate innovation, scale its platform, and deepen value for customers across the market research ecosystem. Through the partnership, PureSpectrum will continue investing in its strategic roadmap, with a focus on product innovation and platform scalability.

TA is a leading global private equity firm focused on scaling growth in profitable companies. Since 1968, TA has invested in more than 560 companies across its core sectors, including technology, business services, financial services, and healthcare. Leveraging its deep industry expertise and strategic resources, TA collaborates with management teams worldwide to help high-quality companies deliver lasting value. The firm has raised $65 billion in capital to date and has more than 160 investment professionals across offices in Boston, Menlo Park, Austin, London, Mumbai, and Hong Kong.

The Goodwin deal team was led by Brian Raynor, Brian McPeake, Reid Bagwell, Kristopher Ring, Devin Spencer, Andrew Sunol, Avia Cohen, Carlos Martinez, Nayanika Ruia, Tripat Sandhu, Ben SeeZhe Yang, and Hailie Yoo.

For more information on the deal, please read the press release