Press Release
June 22, 2021

Wild Ventures Participates in Serenity Kids’ $7 Million Series A Investment Round


The Technology team advised Wild Ventures on its investment in Serenity Kids’ $7 million Series A funding round.

Wild Ventures is a leading investment fund focused on consumer health products and technology.

Serenity Kids is a fast-growing shelf-stable premium baby and toddler food brand that produces products made from ethically sourced meats, organic vegetables, and healthy fats. Couple Joe and Serenity Carr founded the company, driven to create a line of low-sugar, healthy baby food for their daughter.

The round was led by CircleUp and included participation from the founders of Thrive Market, Whole30, Wellness Mama, Kion, mindbodygreen, Spartan Race, and the author of “Genius Foods.” Wild Ventures led previous investments in Serenity Kids.

"There's nothing more foundational in the food movement than infant nutrition," said Wild Ventures founder John Durant. "It's no exaggeration to say that Serenity Kids will have a generational impact."

The Goodwin team was led by Andrew Sparks.

For more details, read the press release.