Press Release 02 April 2021

Danone Manifesto Ventures Leads MOJU’s Funding Round

Goodwin’s London Technology team advised Danone Manifesto Ventures on a funding round in MOJU. The round included participation from existing and new angel investors.

Founded by Rich Goldsmith and Charlie Leet-Cook in 2015, MOJU has proven that functional drinks don’t have to compromise your health. Its line of performance drinks powered by nature, provide people with a daily hit of natural perks. All MOJU products are packed with active grown, functional ingredients, helping you take on every challenge.

Unapologetically strong and beneficially potent, MOJU’s drinks pack one hell of a punch, all products have been split into three categories: Protect, Recover and Boost so that consumers can easily identify how each product will fit into their daily routine. MOJU’s product range includes a range of four convenient ready-to-drink 60ml Shots and 500ml Dosing Bottles (Ginger, Turmeric, Vitamin C and Vitamin D) and now the new Prebiotic, which is available to customers in 60ml Shots and 500ml Dosing Bottles.

Danone Manifesto Ventures is the corporate venture arm of Danone, launched in 2016 with a mission to support the growth of innovative food and foodtech companies and partner with entrepreneurs that share its vision of a healthy and sustainable future.

The Goodwin team was led by Oreste Cipolla, Ali Ramadan, Ella Donegan, Jack Christian and Gretchen Scott.

For more details, read the article in Business Leader.