Press Release March 04, 2014

Goodwin Procter Client Dymatize Completes $380 Million Sale to Post Holdings

Goodwin Procter attorneys advised client Dymatize Enterprises, LLC in its recent sale to consumer goods company Post Holdings, Inc. for $380 million. According to the agreement, Dymatize is eligible for an additional $17.5 million contingent on the company achieving certain profit targets in calendar year 2014. The transaction, announced in December 2013, was effective February 1, 2014.

Dymatize Enterprises is a supplier of nutritional supplements to fitness enthusiasts and athletes in more than 50 countries. The company manufactures and markets premium protein powders, bars and nutritional supplements under the Dymatize and Supreme Protein brands. Dymatize was previously acquired by TA Associates in December 2010; Goodwin advised TA on the transaction.

Post Holdings (NYSE: POST) is the parent company of Post Foods, Attune Foods and Premier Nutrition. Founded in 1895, Post’s products are generally sold to supermarket chains, wholesalers, supercenters, club stores, mass merchandisers, distributors, convenience stores and the foodservice channel in North America. Post portfolio brands include Honey Bunches of Oats®, Pebbles™, Great Grains®, Post Shredded Wheat®, Post® Raisin Bran, Grape-Nuts®, and Honeycomb®.  The company is based in St. Louis, Mo.

The Goodwin deal team included partners Jon Herzog, Joanne Gray and Howard Cubell, as well as associates Chris Wilson, Dan Karelitz, Nilda Isidro, Peter Hanoian and Eric Hinz.

Additional information about the transaction can be found in the press release announcing the transaction. Media coverage of the deal included articles in The Wall Street Journal and Reuters.