Press Release January 10, 2022

Cint Acquires Lucid

Goodwin's Technology M&A team advised Lucid Holdings, LLC on its acquisition by Cint Group.AB (NASDAQ: CINT) in a cash and stock transaction, which closed on December 29, 2021. Under the terms of the definitive agreement, the consideration amounted to $1.1 billion consisting of approximately $476 million in shares of Cint common stock and $594 million in cash. Net debt and other purchase price adjustments amounted to $40 million.

Cint is a global software leader in digital insights gathering. The Cint platform automates the insights gathering process so that companies can gain access to insights faster with unparalleled scale. Cint has the world's largest consumer network for digital survey-based research, made up of 145 million engaged respondents across more than 130 countries. More than 3,000 insights-driven companies — including SurveyMonkey, Zappi, Kantar, and GfK — use Cint to accelerate how they gather consumer insights and supercharge business growth. Cint Group AB (publ), listed on Nasdaq Stockholm, has a rapidly growing team across 14 global offices, including Stockholm, London, New York, Singapore, Tokyo, and Sydney.

Lucid is a research technology (ResTech) platform that provides programmatic access to first-party data. With respondents in more than 100 countries, Lucid enables anyone, in any industry, to survey online audiences and get the answers they need. These answers reveal the sentiments, motivations, and behaviors of target demographics — data that can be used to build business strategies, measure the impact of digital advertising, publish research, and more. Founded in 2010, Lucid is headquartered in New Orleans, LA, with offices throughout the US, Europe, and Asia.

The combined organization will be a global leader in technology-enabled insights, giving customers access to global audience reach and advanced insights automation capabilities.

The Goodwin team was led by Joe Theis, Kristin Gerber, Nisha Kapur Siedor, Lucas Sutherland, and Shalina Rahman and included John Egan, Paul Jin, Andrew Lacy, Brady Cummins, David RybakJanet Andolina, Alexander ApostolopoulosSarah Bock, James Devendorf, and Chris Jones.

For more details, read the announcement as well as coverage in Bloomberg.

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