Press Release July 13, 2022

Mayfair Equity Partners sells Talon Outdoor to Equistone Partners Europe

The London Private Equity team advised Mayfair Equity Partners and certain other management shareholders on the sale of Talon Outdoor to Equistone Partners Europe.
 
Since Mayfair’s investment in 2017, Talon has grown its team to over 200 employees across London, New York, Nashville, Frankfurt, Singapore, Dubai and Dublin.  With Mayfair’s support the company completed four strategic acquisitions, strengthened its management team by hiring a new Chairman, CEO, CFO and CTO and significantly expanded its presence in North America.
 
Mayfair Equity Partners is a dedicated consumer and technology focused private equity investor that provides capital to dynamic and high-growth businesses in Europe and North America. Mayfair’s investment philosophy centers on backing people and their ideas, working in Active Partnership with founders and management teams to help them realize their ambitions.  
 
Talon offers the largest global out-of-home planning and buying network, covering 100 markets internationally, while its award-winning campaigns and proprietary advertising technology platforms - Ada, Atlas and Plato - deliver expertise at global, national and regional levels.  Marquee customers include blue-chip advertisers Apple, Diageo, McDonald’s and PepsiCo and leading agencies Omnicom, Havas and Stagwell.  To learn more, please visit 
 
The deal team was led by James Grimwood and included Stanislav Shishkin, Tessa Agar, Oliver Murphy, Caitlin Chan, Laura Antuna-Ortega and Ayanda Kweyama, Dulcie Daly, Nathan Langford and Rebecca Wallis, Simon Fulbrook, Gretchen Scott, Jacqueline Klosek, Curtis McCluskey, Nikhil Vyas, Genevieve Watt, Nathan Wenk and Hayley Davis, Chad Vella and Naomi Garton, Andy Barton and Adrean Taylor and Timothy Holahan and Patrick Maher.
 
Please also see associated press releases from Mayfair, Talon and Equistone.